Who it’s for
SEO for Melbourne businesses that want enquiries, not just traffic.
SEO suits a business whose customers search before they buy: trades, clinics, professional services, local retailers and online stores. It works best if you can commit to three months and we can edit your website.
When SEO isn’t the right first move
If your site doesn’t turn visits into enquiries, more traffic won’t help, so fix the site first with web design. If you need enquiries this month, Google Ads can bring them while SEO builds. We will tell you which applies in the free review.
What’s included
What’s included in our SEO service.
Technical audit covering crawl, indexation, Core Web Vitals, internal linking and schema
Keyword strategy built from real Search Console + customer-interview data, not guesswork
Monthly content production aligned to a 12-month topic plan
Authority building through Australian publications and partnerships (no spam directories)
Local SEO: Google Business Profile optimisation, NAP citations, suburb landing pages
Looker Studio dashboard with rankings, sessions, conversions and revenue side-by-side
Technical SEO
We check which pages Google has indexed and why the rest aren’t, redirect chains, canonicals, internal links, mobile speed and structured data. We read what each URL returns, not just its status code, because a site without a proper 404 page answers “200 OK” for pages that don’t exist. Schema only says what is true: we removed per-suburb business addresses from our own location pages, because we have no office in those suburbs.
Local SEO and Google Business Profile
For Melbourne service businesses the map results matter as much as the organic ones. We set up or clean up your Business Profile: categories, services, hours and photos. An address shown on a profile has to be staffed during the hours you list. A business that travels to its customers can hide the address and list the areas it covers instead.
Suburb pages need something true and specific about each area. Near-copies with one internal link each tend to sit unindexed.
Content
The topic plan comes from your Search Console data and how your customers describe the problem: service pages first, then the questions people ask before they buy. You approve every page before it goes live.
Links and authority
Suppliers and partners who already know you, local associations, and contributed articles for Australian publications. No paid links, no spam directories.
AI search
ChatGPT, Perplexity and Google’s AI Overviews read the same pages. In one audit we found a firewall setting blocking AI crawlers while Googlebot got through, with nothing in the code or robots.txt to show it. We check for that, and fix inaccurate claims on your pages before unblocking anything.
How it runs · four stages, in order
How our SEO engagement runs.
The engagement
Reporting
What we measure, and how you see it.
Qualified enquiries from search come first. Rankings and traffic come next, because they explain why enquiries moved. You get a dashboard and a written monthly summary in three parts: what happened, what it means and what we recommend, and what we need from you, with five questions at most.
Migrations
Changing your website without losing your rankings.
A redesign is where many sites lose search traffic: pages move, titles get rewritten, old links lead nowhere. We record every known URL first, keep what ranks, generate redirects from one list, and check every URL by script on the live domain before calling it done. We used this process on our own site in September 2026, and on a larger WordPress rebuild for a client.
Pricing and terms
What SEO costs with us.
From $1,800/mo · 3-month minimum. Scope is set after the audit and depends on how competitive your category and suburbs are. After the minimum, our standard terms are month-to-month with 30 days’ written notice.
Rankings only pay when the site converts and the results are measured, so SEO usually runs alongside web design and analytics and GA4 tracking. If you need enquiries sooner than organic search can deliver, Google Ads management can cover the gap while SEO builds.
Proof
SEO work we can show you.
The ongoing SEO work we can show is on an online store we built and still run day to day. More is on our Work page.
Common questions
SEO FAQs.
Some technical and Google Business Profile changes can show earlier. Meaningful SEO growth usually takes months and depends on your market. We will not promise specific positions.
No. We earn links through PR, partnerships, and contributed content to Australian publications. Paid link networks get accounts penalised.
It depends on your category and how strong the local competition is. We check that in the free review and tell you plainly whether SEO is worth it for you.
Our SEO starts from $1,800 a month with a 3-month minimum. The exact scope depends on how competitive your category and suburbs are, which we check in the free review.
Only for the first three months, while the audit and foundation work are done. After that it is month-to-month, and either side can end it with 30 days’ written notice.
User access to Search Console, Google Analytics and your Business Profile, never a shared password. Then a short call on what a good enquiry looks like, and someone who can check the facts in our content.
That is what our migration process is for. Ranking pages keep their address, title and meta description, everything that moves is redirected, and every known URL is checked before and after launch. Nobody can promise rankings through a move, but the process catches the skipped steps that usually cost them.
Yes, as part of the technical work. We check that AI crawlers can reach your site, since a firewall setting can block them while Google gets through, and that your pages say nothing inaccurate for an AI answer to repeat.
Service areas
SEO across Melbourne.
Often paired with
Services that work with SEO.
Free review
Get more enquiries from your website.
Free 20-minute review. Before the call, we look at your website, Google presence and the path a customer takes to get in touch. On the call, we show you the three things we’d fix first.
Reviewed by Shisir in Melbourne · 20 Minutes on Google Meet
What you get
- We review the site before the call
- The three fixes we would do first
- A 20-minute call to walk through them
- A written summary afterwards
Know what you need? Send a message or call (03) 9999 7309.